Cheatography
https://cheatography.com
What's Up With Audio?
Audio is the fastest growing part of the publishing industry. |
Audiobooks saw a growth of 22.7% from 2016 to 2017! |
1 out of every 10 books sold is in audio |
At least 21% of Americans own a smart speaker* (Amazon Echo, etc.) up from 7% in 2017 |
Why Podcast?
Audio is big – both podcasts and audiobooks are growing rapidly. |
Your voice in their ear creates a strong connection and fosters engagement. |
You can stand out since few authors have their own podcasts. |
Interviews can help you build relationships with people in the industry. |
It's another platform to share your creativity and ideas |
People listen longer than they watch a YouTube video or read a blog post. |
You learn to be a better communicator and storyteller. |
Possibility for monetization |
Distribution
iTunes / Apple Pocasts |
Spotify |
Google Play |
Stitcher |
Soundcloud |
YouTube |
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Starting Your Podcast
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What are Your Goals? - What do you hope to accomplish?
- Is it measurable?
How will you know when you've succeeded?
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Determine Your Why - Who is the show for?
- How will it benefit them?
- How will you stand out?
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What Kind of Podcast? - Solo
- Interview
- Multi-host
- Roundtable
- NPR-style audio magazine
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Choose a Name - Create a subtitle, short & long descriptions
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Other Questions - How long will it be?
- What's the format?
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Content - Brainstorm potential topics & guests
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Be a Good Podcast Guest
Listen to several episodes. |
Record in a quiet space. |
Silence your phone & computer notifications. |
Prepare, but don't sound rehearsed. |
Relax and talk to them like you're just having coffee. |
Smile when you talk. |
Have a beverage nearby, but space out drinking and talking. |
Promote a single URL at the end, not every social site you have. |
Promote the episode when it goes live. |
Send a thank you note. |
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What Do You Need?
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Equipment - Microphone (Audio-Technica ATR2100-USB)
- Mic stand
- Windscreen or pop filter
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Recording & Editing Software - Quicktime
- Audacity
- Garage Band
- iMovie
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Interview Software - Skype
- Zencastr
- Ringr
- Cleanfeed
- Zoom
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Podcast Host - anchor.fm (record & host for free)
- Podbean
- Buzzsprout
- Libsyn
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Cover Art |
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Optional - Domain name
- Transcription
- Music & professional intro
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How to get on podcasts
Listen to the show first. |
Follow their pitch directions. |
Pitch in a way that centers them and their audience. |
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Created By
Metadata
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