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Media Late Night Womans Hour Cheat Sheet (DRAFT) by

media a level Late night womans hour

This is a draft cheat sheet. It is a work in progress and is not finished yet.

Context for product LNWH

What Section is the Product?
Section B Component 1 Industry or Audiences
When was it created
2015
Who makes it
BBC
Who Broadcasts it
BBC Radio 4
How is it funded
Funded through licence fees (costs £154.50)

Licence fee

Many members of the public have a dislike toward the licence fee. This is due to the public feeling that they are paying to much to the bbc when other providers like netflix produce more content for a reduced price.
This means that the BBC have to attempt to appeal to all of their audiences whilst also forfilling their PSB (Public service broadcast) remit. The bbc must inform the general public, educate, entertain as well as reflecting diversity throughout their products
Due to the BBC funding late night womans hour it's budget comes from the Licence fee. The licence fee would mean that Late Night Womans hour does not have have to cator to a large audience and can create podcasts about niche topics that a mass audience may not be interested in. This links into Curren and Seaton due to the BBC not being driven by profit and power enabling them to create niche content like LNWH

Historical context (Woman's Hour)

Late night womans hour is a spin off of a popular radio show "­Woman's Hour" that has been running since the 1940's
Targeted at women who weere aged 60+
Contents of Womens hour still focuses on women's issues simmilar to Late Night Woman's Hour. However, the radio show priori­tised Domestic issues E.G cookings, health, fmailies e.t.c
The BBC felt that younger audiences (aged 40-55) were not engageing with the content found in Woman's Hour as it didn't reflect the complexity found within modern lives
This lead to the creation of Late Night Womans Hour which would be aired after the watershed (9PM). In order to attract younger consumers they began to introduce more lewd topics and defying gender norms with topics such as "­Mas­tur­bat­ion­"; "Love Island­" and "Not Wanting Childr­en"
 

Diversity

Within Late Night Womens hour there is both a large variety of ethnic­itys, religions being repres­ented within the show conforming to the BBC Remit. However, the nature of the show itself also excludes males from the podcast leading to a lack of diversity in regards to gender. This links into bell hoks femist theory; Bell hooks argues that "­fem­inism is the struggle to end sexist­/pa­tri­archal oppres­sio­n" by not including men within the podcast it allows women to freely express themse­lves; leading to topic being discussed such as "Not wanting childr­en", "Love island­" defying typical gender norms of women being presented within the Media as being maternal. As well as the podcast presenters being presented the active gender watching love island rather than men once again defying gender norms.

Online Techno­logical devices

Online digitally converged techno­logies have allowed audiences to circum­nav­igate the need for schedules and listen to content on Demand via BBC sounds, the offical LNWH websit­e/app e.t.c
Due to the ability to now access the content on demand before the watershed (9PM) it makes it harder for the regulatory body ofcom to protect children from explic­ent­/da­ngourus content
 

Why is LNWH Niche

It eleviates half of the possible audience by appealing to only one gender
It is a spoken word podcast; Lack on music within the podcast
High level language; Perhaps for a ABC1 audience rather than C2DE audience
Complex topics being discussed wihtin the podcast
Education feel towards the podcast rather than about entert­ating failing part of the BBC's remit

Time broadcast

Late night womens hour is brodcast at 11PM; this would be engaging for women who are indipe­ndant and makes the consumer feel taht they may be consuming content that is more adult oriented content
The Late timeslot of LNWH may limit the amount of listeners for the podcast later leading to on demand streaming through the use of BBC sounds allowing a wide range of audiences to be able to consume LNWH's content

Why was Late Night Woman's Hour even needed

By late night womans hour being created by the BBC it presents the Idea that the majority of content found on BBC Radio 4 and BBC sounds were created for Men. This conotes that society still views Womens content as a seperate niche demogr­aphics who require different content to the mainstream
It may also imply that the BBC believe that Women are only interested in the topics discussed within LNWH
Some women enjoy having a content specificly for them