\documentclass[10pt,a4paper]{article} % Packages \usepackage{fancyhdr} % For header and footer \usepackage{multicol} % Allows multicols in tables \usepackage{tabularx} % Intelligent column widths \usepackage{tabulary} % Used in header and footer \usepackage{hhline} % Border under tables \usepackage{graphicx} % For images \usepackage{xcolor} % For hex colours %\usepackage[utf8x]{inputenc} % For unicode character support \usepackage[T1]{fontenc} % Without this we get weird character replacements \usepackage{colortbl} % For coloured tables \usepackage{setspace} % For line height \usepackage{lastpage} % Needed for total page number \usepackage{seqsplit} % Splits long words. %\usepackage{opensans} % Can't make this work so far. Shame. Would be lovely. \usepackage[normalem]{ulem} % For underlining links % Most of the following are not required for the majority % of cheat sheets but are needed for some symbol support. \usepackage{amsmath} % Symbols \usepackage{MnSymbol} % Symbols \usepackage{wasysym} % Symbols %\usepackage[english,german,french,spanish,italian]{babel} % Languages % Document Info \author{studybuddy} \pdfinfo{ /Title (strategy-and-structure.pdf) /Creator (Cheatography) /Author (studybuddy) /Subject (Strategy and Structure Cheat Sheet) } % Lengths and widths \addtolength{\textwidth}{6cm} \addtolength{\textheight}{-1cm} \addtolength{\hoffset}{-3cm} \addtolength{\voffset}{-2cm} \setlength{\tabcolsep}{0.2cm} % Space between columns \setlength{\headsep}{-12pt} % Reduce space between header and content \setlength{\headheight}{85pt} % If less, LaTeX automatically increases it \renewcommand{\footrulewidth}{0pt} % Remove footer line \renewcommand{\headrulewidth}{0pt} % Remove header line \renewcommand{\seqinsert}{\ifmmode\allowbreak\else\-\fi} % Hyphens in seqsplit % This two commands together give roughly % the right line height in the tables \renewcommand{\arraystretch}{1.3} \onehalfspacing % Commands \newcommand{\SetRowColor}[1]{\noalign{\gdef\RowColorName{#1}}\rowcolor{\RowColorName}} % Shortcut for row colour \newcommand{\mymulticolumn}[3]{\multicolumn{#1}{>{\columncolor{\RowColorName}}#2}{#3}} % For coloured multi-cols \newcolumntype{x}[1]{>{\raggedright}p{#1}} % New column types for ragged-right paragraph columns \newcommand{\tn}{\tabularnewline} % Required as custom column type in use % Font and Colours \definecolor{HeadBackground}{HTML}{333333} \definecolor{FootBackground}{HTML}{666666} \definecolor{TextColor}{HTML}{333333} \definecolor{DarkBackground}{HTML}{A32125} \definecolor{LightBackground}{HTML}{F9F1F1} \renewcommand{\familydefault}{\sfdefault} \color{TextColor} % Header and Footer \pagestyle{fancy} \fancyhead{} % Set header to blank \fancyfoot{} % Set footer to blank \fancyhead[L]{ \noindent \begin{multicols}{3} \begin{tabulary}{5.8cm}{C} \SetRowColor{DarkBackground} \vspace{-7pt} {\parbox{\dimexpr\textwidth-2\fboxsep\relax}{\noindent \hspace*{-6pt}\includegraphics[width=5.8cm]{/web/www.cheatography.com/public/images/cheatography_logo.pdf}} } \end{tabulary} \columnbreak \begin{tabulary}{11cm}{L} \vspace{-2pt}\large{\bf{\textcolor{DarkBackground}{\textrm{Strategy and Structure Cheat Sheet}}}} \\ \normalsize{by \textcolor{DarkBackground}{studybuddy} via \textcolor{DarkBackground}{\uline{cheatography.com/143392/cs/32291/}}} \end{tabulary} \end{multicols}} \fancyfoot[L]{ \footnotesize \noindent \begin{multicols}{3} \begin{tabulary}{5.8cm}{LL} \SetRowColor{FootBackground} \mymulticolumn{2}{p{5.377cm}}{\bf\textcolor{white}{Cheatographer}} \\ \vspace{-2pt}studybuddy \\ \uline{cheatography.com/studybuddy} \\ \end{tabulary} \vfill \columnbreak \begin{tabulary}{5.8cm}{L} \SetRowColor{FootBackground} \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Cheat Sheet}} \\ \vspace{-2pt}Published 13th November, 2023.\\ Updated 13th November, 2023.\\ Page {\thepage} of \pageref{LastPage}. \end{tabulary} \vfill \columnbreak \begin{tabulary}{5.8cm}{L} \SetRowColor{FootBackground} \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Sponsor}} \\ \SetRowColor{white} \vspace{-5pt} %\includegraphics[width=48px,height=48px]{dave.jpeg} Measure your website readability!\\ www.readability-score.com \end{tabulary} \end{multicols}} \begin{document} \raggedright \raggedcolumns % Set font size to small. Switch to any value % from this page to resize cheat sheet text: % www.emerson.emory.edu/services/latex/latex_169.html \footnotesize % Small font. \begin{multicols*}{3} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{What is business}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{1}{x{5.377cm}}{what business an organisation wants to be and how it is going to get there} \tn % Row Count 2 (+ 2) % Row 1 \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{taking decisions which allow an organisation to achieve a sustainable competitive advantage over the long term (Henry, 2021)} \tn % Row Count 5 (+ 3) \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Strategy formulation (emergent)}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{strategy formulation emergent is the process of using available knowledge to document the intended direction of a business} \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} the Rationalist School (Kenneth Andrews and Igor Ansoff) & an organisation needs to match its strengths and weaknesses which derive from its resources and competencies with the needs of its business environment; formal, systematic approach; achieved using tools such as SWOT \tn % Row Count 14 (+ 11) % Row 2 \SetRowColor{LightBackground} the Learning School & successful businesses pursue strategies that are opportunistic and adaptive; Mintzberg and Waters suggest 3 approaches to strategy: intended, realised,emergent; "Strategy comes about as a result of a process of learning" (Henry); strategic drift \tn % Row Count 27 (+ 13) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{YIP's global drivers}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{internal businesses trade in one or more countries} \tn % Row Count 1 (+ 1) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{global businesses complete across the globe set up subsidiaries across the globe} \tn % Row Count 3 (+ 2) % Row 2 \SetRowColor{LightBackground} George Yip's framework helps a business determine which parts of an industry can be considered global or not, enabling managers to be able to determine a global strategy by reviewing four key global drivers: & market drivers (who are customers, what are implications); cost drivers (economies of scale + economies of scope); government drivers; competitive drivers \tn % Row Count 14 (+ 11) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Porter's 5 forces}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{powerful tool used to analyse the competitiveness of an industry} \tn % Row Count 2 (+ 2) % Row 1 \SetRowColor{white} helps businesses determine the profitability of the industry and main factors that can impact upon it & once businesses understand this, they are then able to determine strategies to improve profitability \tn % Row Count 8 (+ 6) % Row 2 \SetRowColor{LightBackground} threat of new entrants & if new entrants move into an industry they will gain market share and rivalry will intensify; the position of existing firms is stronger if there are barriers to entering the market; if barriers to entry are low then the threat of new entrants will be high, and vice versa \tn % Row Count 22 (+ 14) % Row 3 \SetRowColor{white} bargaining power of suppliers & if the supplier forces up the price paid for inputs, profits will be reduced \tn % Row Count 26 (+ 4) % Row 4 \SetRowColor{LightBackground} bargaining power of customers & powerful customers are able to exert pressure to drive down prices \tn % Row Count 30 (+ 4) \end{tabularx} \par\addvspace{1.3em} \vfill \columnbreak \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Porter's 5 forces (cont)}} \tn % Row 5 \SetRowColor{LightBackground} threat of substitute products & if there are substitutes to a firm's product, they will limit the price that can be charged and will reduce profits; customer loyalty and availability will limit the extent of this threat \tn % Row Count 10 (+ 10) % Row 6 \SetRowColor{white} intensity of rivalry & competitive rivalry will be higher in an industry with many current and potential competitors \tn % Row Count 15 (+ 5) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{p{0.4977 cm} x{4.4793 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Organisational charts}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{Weber suggested managers structure their organisations carefully and show their structure using organisational charts. He suggested this in part to reduce nepotism. Weber pursued the internal process management model – bureaucracy – lots of rules} \tn % Row Count 6 (+ 6) % Row 1 \SetRowColor{white} show & lines of authority/chains of command; subdivisions/functional areas or departments; levels and tasks; spans of control; roles, responsibility and accountability; channel of communication; specialisation \tn % Row Count 12 (+ 6) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{Henry Fayol's Scalar Chain within his 14 Principles of Management suggested organisations should be structured, and this should be depicted through an organisational chart} \tn % Row Count 16 (+ 4) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.24425 cm} x{3.73275 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Structuring organisations}} \tn % Row 0 \SetRowColor{LightBackground} \seqsplit{centralised} & occurs where senior management make most decisions in the organisation \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} \seqsplit{decentralised} & occurs when lower level or non-managerial employees make decisions as opposed to senior managers \tn % Row Count 7 (+ 4) % Row 2 \SetRowColor{LightBackground} \seqsplit{formalised} & is in place where organisations use written or electronic documents to direct and control employees, rather than a friendly chat \tn % Row Count 12 (+ 5) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.09034 cm} x{2.88666 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Porter's value chain}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{higher the added value, the more competitive and profitable the organisation becomes} \tn % Row Count 2 (+ 2) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{model focuses on systems with customers at its centre} \tn % Row Count 4 (+ 2) % Row 2 \SetRowColor{LightBackground} focuses on primary activities & production; maintenance; sales; supporting activities; any area that does not add value needs to be restructured \tn % Row Count 9 (+ 5) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{Business entities}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{1}{x{5.377cm}}{sole trader} \tn % Row Count 1 (+ 1) % Row 1 \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{partnership + LLP} \tn % Row Count 2 (+ 1) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{1}{x{5.377cm}}{private/public limited company} \tn % Row Count 3 (+ 1) % Row 3 \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{social enterprises} \tn % Row Count 4 (+ 1) % Row 4 \SetRowColor{LightBackground} \mymulticolumn{1}{x{5.377cm}}{franchise} \tn % Row Count 5 (+ 1) % Row 5 \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{legal framework determines who shares in the profits and losses, how tax is paid, and the legal liability} \tn % Row Count 8 (+ 3) \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Agile organisations}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{a company whose structure, policies, and capabilities have been designed to enable employees to quickly respond to changing environments} \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} why adopt agile techniques & globalisation; IT and digital development; economy changes; value of human resources; environmental concerns; ethical influences; political change; lifestyle trends; marketing evolvement; legal change; faster product delivery; operational efficiencies; culture issues; necessity to react; strategic development; core competence; pandemic \tn % Row Count 20 (+ 17) % Row 2 \SetRowColor{LightBackground} traditional structures are replaced by flatter structures, formal working practices and relationships are replaced by new ones with wider reporting lines and new ways of working & flatter structures encourages innovation and engagement \tn % Row Count 29 (+ 9) % Row 3 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{performance replaces presenteeism} \tn % Row Count 30 (+ 1) \end{tabularx} \par\addvspace{1.3em} \vfill \columnbreak \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Agile organisations (cont)}} \tn % Row 4 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{high level of trust placed on employees} \tn % Row Count 1 (+ 1) % Row 5 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{agile organisations succeed if the business culture supports the change} \tn % Row Count 3 (+ 2) % Row 6 \SetRowColor{LightBackground} features of agile working practices & efficient use of technology; productive working environment; team working; recognition and use of skills; flexible practices; career development; enrichment; less constraints; empowerment; more remote working; workers autonomy; talent acquisition and retention; job satisfaction; reduced operating costs; motivated staff; lean production; social interaction; career development; efficient space management \tn % Row Count 24 (+ 21) % Row 7 \SetRowColor{white} benefits of agile organisations & manage and prosper in complex environments; talent to quickly identify threats and identify business opportunities; innovative in product/service creation, but also in creating value; increased business value; long-term approach to business; establishes sustainability \tn % Row Count 38 (+ 14) \end{tabularx} \par\addvspace{1.3em} \vfill \columnbreak \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Agile organisations (cont)}} \tn % Row 8 \SetRowColor{LightBackground} drawbacks of agile organisations & change cannot happen overnight; there must be commitment at all levels; culture is long established and can be a significant barrier; not everyone will buy into the agile concept; benefits may not be clearly measurable and can be very subjective; staff may need to be educated and trained regarding agile processes \tn % Row Count 16 (+ 16) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{What is a competitive strategy}} \tn % Row 0 \SetRowColor{LightBackground} how a business intends to achieve a competitive advantage in its market & competitive advantage is the configuration of an organisations activities which enable it to meet consumer needs better than its rivals (Henry, 2021) \tn % Row Count 8 (+ 8) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{competitive strategy is about being different; it means deliberately choosing a different set of activities to deliver a unique mix of value (Porter, 1966)} \tn % Row Count 12 (+ 4) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{p{0.4977 cm} p{0.4977 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Strategy loop}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{just like the Kolb's learning loop} \tn % Row Count 1 (+ 1) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{managers make adjustments based on experience} \tn % Row Count 2 (+ 1) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{volatile markets offer opportunities and threats, but they are unpredictable so planning is difficult} \tn % Row Count 5 (+ 3) % Row 3 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{"every strategy is a work in progress that is subject to revision in light of ongoing interactions between the organisation and its environment" (Sull, 2007)} \tn % Row Count 9 (+ 4) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{p{0.4977 cm} p{0.4977 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{3 levels of strategy}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{Corporate-level strategy} \tn % Row Count 1 (+ 1) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{Business-level strategy} \tn % Row Count 2 (+ 1) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{Operational strategies} \tn % Row Count 3 (+ 1) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.74195 cm} x{3.23505 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{mechanistic and organic organisations}} \tn % Row 0 \SetRowColor{LightBackground} Burns \& Stalker (1961) & links to Quinn's Competing Values Framework \tn % Row Count 2 (+ 2) % Row 1 \SetRowColor{white} Mechanistic & tall organisations; inflexible; often bureaucracies; fixed roles and rules; emphasis is around control; main goal is efficiency, but are these businesses efficient? \tn % Row Count 9 (+ 7) % Row 2 \SetRowColor{LightBackground} Organic & flatter organisations; fewer rules; decentralised; flexible bottom-up; employees involved more in decision-making process; human relations model \tn % Row Count 15 (+ 6) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.84149 cm} x{3.13551 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{PESTLE analysis}} \tn % Row 0 \SetRowColor{LightBackground} Political & competition policy; industry regulation; government spending and tax policies; business policy and incentives \tn % Row Count 5 (+ 5) % Row 1 \SetRowColor{white} Economic & interest rates; consumer spending and income; exchange rates; business cycle (GDP) \tn % Row Count 9 (+ 4) % Row 2 \SetRowColor{LightBackground} Social & demographic change; impact of pressure groups; consumer tastes and fashions; changing lifestyles \tn % Row Count 13 (+ 4) % Row 3 \SetRowColor{white} Technological & disruptive technologies; adoption of mobile technology; new production processes; big data and dynamic pricing \tn % Row Count 18 (+ 5) % Row 4 \SetRowColor{LightBackground} Legislation & employment law; minimum/living wage; health and safety laws; environmental legislation \tn % Row Count 22 (+ 4) % Row 5 \SetRowColor{white} Ethical + environmental & sustainability; tax practices; ethical sourcing; pollution \& carbon emissions \tn % Row Count 26 (+ 4) % Row 6 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{must be relevant and personal to the organisation} \tn % Row Count 27 (+ 1) % Row 7 \SetRowColor{white} useful when done well & quite often done badly \tn % Row Count 29 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.34379 cm} x{3.63321 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Porter's generic strategies}} \tn % Row 0 \SetRowColor{LightBackground} Kay's RAI & distinctive capabilities; unique to each business; critical for establishing competitive advantage \tn % Row Count 4 (+ 4) % Row 1 \SetRowColor{white} cost \seqsplit{leadership} & striving to be lowest-cost provider in market; increased profit with market level prices/increase market share with lower prices \tn % Row Count 9 (+ 5) % Row 2 \SetRowColor{LightBackground} \seqsplit{differentiation} & involves a business operating in a amass market but adopting a unique position; usp may mean premium price; easy to copy \tn % Row Count 14 (+ 5) % Row 3 \SetRowColor{white} focus & targeting a narrow range of customers; closely aligned to niche marketing; cost focus/differentiation focus \tn % Row Count 18 (+ 4) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.9908 cm} x{2.9862 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Liability}} \tn % Row 0 \SetRowColor{LightBackground} limited liability company & a business that is owned by its shareholders, run by directors and,most importantly, where the liability of shareholders for the debts of the company is limited; business is a separate entity to the shareholders of a business; investors can only lose the money they have invested and no more \tn % Row Count 13 (+ 13) % Row 1 \SetRowColor{white} unlimited liability company & owner is liable for the debts run up in trading \tn % Row Count 15 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.59264 cm} x{3.38436 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Ansoff's Matrix}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{gives managers options to achieve growth using one of more of the strategies suggested} \tn % Row Count 2 (+ 2) % Row 1 \SetRowColor{white} market penetration & business aims to sell existing products into existing markets; aims to increase market share by reducing price, increasing advertising or improving distribution \tn % Row Count 8 (+ 6) % Row 2 \SetRowColor{LightBackground} market development & business aims to sell existing products into new markets; businesses retain existing markets whilst moving into new markets by altering products or developing new ones \tn % Row Count 15 (+ 7) % Row 3 \SetRowColor{white} product development & business aims to sell new products into existing markets; exploits existing customer base \tn % Row Count 19 (+ 4) % Row 4 \SetRowColor{LightBackground} \seqsplit{diversification} & business aims to sell new products in new markets; horizontal and vertical integration; very risky \tn % Row Count 23 (+ 4) % Row 5 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{businesses can pursue more than one strategy at any one time} \tn % Row Count 25 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.09034 cm} x{2.88666 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Different structures}} \tn % Row 0 \SetRowColor{LightBackground} entrepreneurial structures & centralised structure revolves around founder of business; founder makes all decisions; employees may not have clearly defined roles and will work long hours; flexibility a strength \tn % Row Count 8 (+ 8) % Row 1 \SetRowColor{white} traditional (tall) structures & narrow spans of control; long chain of command; more promotional opportunities; functional structure \tn % Row Count 13 (+ 5) % Row 2 \SetRowColor{LightBackground} flat structures & middle layer (middle managers) removed; based around teamwork and collaboration; open culture; wide spans of control; short chain of command; respond faster to market changes; innovative; manager overload; lack of promotion opportunities; lack of close supervision may lead to poor decision making so a drop in productivity \tn % Row Count 28 (+ 15) % Row 3 \SetRowColor{white} matrix structures & combines functional and divisional structure; occurs when projects run; attempt to increase organisational flexibility and meet needs of rapidly changing market; those involved have two bosses; can be productive and break down silos; may place more pressure and conflict on team members; may create role incompatibility; may create role ambiguity \tn % Row Count 44 (+ 16) \end{tabularx} \par\addvspace{1.3em} \vfill \columnbreak \begin{tabularx}{5.377cm}{x{2.09034 cm} x{2.88666 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Different structures (cont)}} \tn % Row 4 \SetRowColor{LightBackground} networks & outsourced activities controlled by a central hub, organisations that outsource all activities other than central capabilities are called hollow organisations; core capabilities retained centrally; where manufacturing is outsourced; organisations are known as modular organisations useful in fast moving industries; flexible; need to agree and understand goals \tn % Row Count 16 (+ 16) % Row 5 \SetRowColor{white} virtual organisation & employees physically dispersed; organisations need to be flexible and responsive to change; customisation and personalisation key features; cost effective; less risky; collaboration of other organisations to form a virtual organisation developing products/services; no hierarchal relationship; made possible by technological advances; useful if dynamic and globalised markets \tn % Row Count 33 (+ 17) \end{tabularx} \par\addvspace{1.3em} \vfill \columnbreak \begin{tabularx}{5.377cm}{x{2.09034 cm} x{2.88666 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Different structures (cont)}} \tn % Row 6 \SetRowColor{LightBackground} holacracy & an organisation that focuses on autonomy and self-governance; employees are not told how to work but belong to voluntary groups who listen to new ideas or problems and come up with solutions together; decision making by everyone rather than a line manager/HR manager; engagement and motivation increases as employees experience autonomy, mastery and meaning (Daniel Pink); originated from anti-totalitarian political writer Arthur Koestler \tn % Row Count 20 (+ 20) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.04057 cm} x{2.93643 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Organisational life cycle}} \tn % Row 0 \SetRowColor{LightBackground} creation \seqsplit{(non-bureaucratic)} & few staff; few written rules; few formalised processes \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} young \seqsplit{(pre-bureaucratic)} & growth and expansion; more staff; rules and guideline established \tn % Row Count 6 (+ 3) % Row 2 \SetRowColor{LightBackground} mid-life (bureaucratic) & becoming large in market; many rules; many hires; decentralised structure \tn % Row Count 10 (+ 4) % Row 3 \SetRowColor{white} maturity (very bureaucratic) & risk of stagnation and inflexible approach \tn % Row Count 12 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.94103 cm} x{3.03597 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{SWOT analysis}} \tn % Row 0 \SetRowColor{LightBackground} Internal & strengths + weaknesses \tn % Row Count 1 (+ 1) % Row 1 \SetRowColor{white} External & opportunities + threats \tn % Row Count 2 (+ 1) % Row 2 \SetRowColor{LightBackground} strengths of SWOT analysis & logical structure; focuses on strategic issues; encourages analysis of external environment \tn % Row Count 6 (+ 4) % Row 3 \SetRowColor{white} limitations of SWOT & too often lacks focus; independent; needs to be regularly reviewed as can quickly become out of date \tn % Row Count 11 (+ 5) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.23965 cm} x{2.73735 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Levels of goals and their importance}} \tn % Row 0 \SetRowColor{LightBackground} strategy is shaped by the mission & a mission statement creates a shared and clear sense of purpose/a broad vision; it powerfully communicates intentions which inspires and motivates employees to realise the organisation's visions of the future \tn % Row Count 10 (+ 10) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.69218 cm} x{3.28482 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Resources and competencies}} \tn % Row 0 \SetRowColor{LightBackground} valuable capabilities & enable a business to exploit an internal opportunity or neutralise an external threat; in regards to revenues and costs, any positive impact is a valuable capability \tn % Row Count 7 (+ 7) % Row 1 \SetRowColor{white} rarity & capabilities are rare if only one organisation has them, i.e. visionary leadership \tn % Row Count 11 (+ 4) % Row 2 \SetRowColor{LightBackground} imitability & difficult to retain as competitors copy \tn % Row Count 13 (+ 2) % Row 3 \SetRowColor{white} organisation & this may be location, knowledge, the right policies, control system and procedures \tn % Row Count 17 (+ 4) % Row 4 \SetRowColor{LightBackground} make or buy & anything that is not a core competence may be outsourced, which may keep costs down but then it is open to supplier price hikes/supply issues \tn % Row Count 23 (+ 6) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} % That's all folks \end{multicols*} \end{document}