\documentclass[10pt,a4paper]{article} % Packages \usepackage{fancyhdr} % For header and footer \usepackage{multicol} % Allows multicols in tables \usepackage{tabularx} % Intelligent column widths \usepackage{tabulary} % Used in header and footer \usepackage{hhline} % Border under tables \usepackage{graphicx} % For images \usepackage{xcolor} % For hex colours %\usepackage[utf8x]{inputenc} % For unicode character support \usepackage[T1]{fontenc} % Without this we get weird character replacements \usepackage{colortbl} % For coloured tables \usepackage{setspace} % For line height \usepackage{lastpage} % Needed for total page number \usepackage{seqsplit} % Splits long words. %\usepackage{opensans} % Can't make this work so far. Shame. Would be lovely. \usepackage[normalem]{ulem} % For underlining links % Most of the following are not required for the majority % of cheat sheets but are needed for some symbol support. \usepackage{amsmath} % Symbols \usepackage{MnSymbol} % Symbols \usepackage{wasysym} % Symbols %\usepackage[english,german,french,spanish,italian]{babel} % Languages % Document Info \author{Phoebe Zhang (Phoebe12)} \pdfinfo{ /Title (economics-and-business.pdf) /Creator (Cheatography) /Author (Phoebe Zhang (Phoebe12)) /Subject (Economics and Business Cheat Sheet) } % Lengths and widths \addtolength{\textwidth}{6cm} \addtolength{\textheight}{-1cm} \addtolength{\hoffset}{-3cm} \addtolength{\voffset}{-2cm} \setlength{\tabcolsep}{0.2cm} % Space between columns \setlength{\headsep}{-12pt} % Reduce space between header and content \setlength{\headheight}{85pt} % If less, LaTeX automatically increases it \renewcommand{\footrulewidth}{0pt} % Remove footer line \renewcommand{\headrulewidth}{0pt} % Remove header line \renewcommand{\seqinsert}{\ifmmode\allowbreak\else\-\fi} % Hyphens in seqsplit % This two commands together give roughly % the right line height in the tables \renewcommand{\arraystretch}{1.3} \onehalfspacing % Commands \newcommand{\SetRowColor}[1]{\noalign{\gdef\RowColorName{#1}}\rowcolor{\RowColorName}} % Shortcut for row colour \newcommand{\mymulticolumn}[3]{\multicolumn{#1}{>{\columncolor{\RowColorName}}#2}{#3}} % For coloured multi-cols \newcolumntype{x}[1]{>{\raggedright}p{#1}} % New column types for ragged-right paragraph columns \newcommand{\tn}{\tabularnewline} % Required as custom column type in use % Font and Colours \definecolor{HeadBackground}{HTML}{333333} \definecolor{FootBackground}{HTML}{666666} \definecolor{TextColor}{HTML}{333333} \definecolor{DarkBackground}{HTML}{90E359} \definecolor{LightBackground}{HTML}{F8FDF4} \renewcommand{\familydefault}{\sfdefault} \color{TextColor} % Header and Footer \pagestyle{fancy} \fancyhead{} % Set header to blank \fancyfoot{} % Set footer to blank \fancyhead[L]{ \noindent \begin{multicols}{3} \begin{tabulary}{5.8cm}{C} \SetRowColor{DarkBackground} \vspace{-7pt} {\parbox{\dimexpr\textwidth-2\fboxsep\relax}{\noindent \hspace*{-6pt}\includegraphics[width=5.8cm]{/web/www.cheatography.com/public/images/cheatography_logo.pdf}} } \end{tabulary} \columnbreak \begin{tabulary}{11cm}{L} \vspace{-2pt}\large{\bf{\textcolor{DarkBackground}{\textrm{Economics and Business Cheat Sheet}}}} \\ \normalsize{by \textcolor{DarkBackground}{Phoebe Zhang (Phoebe12)} via \textcolor{DarkBackground}{\uline{cheatography.com/30133/cs/13524/}}} \end{tabulary} \end{multicols}} \fancyfoot[L]{ \footnotesize \noindent \begin{multicols}{3} \begin{tabulary}{5.8cm}{LL} \SetRowColor{FootBackground} \mymulticolumn{2}{p{5.377cm}}{\bf\textcolor{white}{Cheatographer}} \\ \vspace{-2pt}Phoebe Zhang (Phoebe12) \\ \uline{cheatography.com/phoebe12} \\ \end{tabulary} \vfill \columnbreak \begin{tabulary}{5.8cm}{L} \SetRowColor{FootBackground} \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Cheat Sheet}} \\ \vspace{-2pt}Not Yet Published.\\ Updated 13th November, 2017.\\ Page {\thepage} of \pageref{LastPage}. \end{tabulary} \vfill \columnbreak \begin{tabulary}{5.8cm}{L} \SetRowColor{FootBackground} \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Sponsor}} \\ \SetRowColor{white} \vspace{-5pt} %\includegraphics[width=48px,height=48px]{dave.jpeg} Measure your website readability!\\ www.readability-score.com \end{tabulary} \end{multicols}} \begin{document} \raggedright \raggedcolumns % Set font size to small. Switch to any value % from this page to resize cheat sheet text: % www.emerson.emory.edu/services/latex/latex_169.html \footnotesize % Small font. \begin{multicols*}{3} \begin{tabularx}{5.377cm}{x{0.89586 cm} x{4.08114 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Types of markets}} \tn % Row 0 \SetRowColor{LightBackground} Retail & the sale of goods and services from businesses to an end user (called a customer). \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} Labour & the availability of employment and labour, in terms of supply and demand. \tn % Row Count 6 (+ 3) % Row 2 \SetRowColor{LightBackground} \seqsplit{Financial} & any marketplace where trading of securities including equities, bonds, currencies and derivatives occurs. \tn % Row Count 10 (+ 4) % Row 3 \SetRowColor{white} \seqsplit{Property} & business or trade in land and houses. \tn % Row Count 12 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{2.4885 cm} x{2.4885 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Government influence on markets}} \tn % Row 0 \SetRowColor{LightBackground} Protecting property rights & protects your land, possessions and intellectual property. \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} Maintaining competition & prohibits monopolies, prevents companies from hindering competition. \tn % Row Count 7 (+ 4) % Row 2 \SetRowColor{LightBackground} Protecting consumers & provides info on products/ensure they're safe. \tn % Row Count 10 (+ 3) % Row 3 \SetRowColor{white} Protects health and wellbeing of workers & protects health/well-being of labourers. \tn % Row Count 12 (+ 2) % Row 4 \SetRowColor{LightBackground} Addressing externalities & government will promote positive externalities and limit negative ones. \tn % Row Count 16 (+ 4) % Row 5 \SetRowColor{white} Providing public goods & government products some goods and services to use at no charge. \tn % Row Count 20 (+ 4) % Row 6 \SetRowColor{LightBackground} Providing economic stability & government ensures job security and price predictability \tn % Row Count 23 (+ 3) % Row 7 \SetRowColor{white} redistributing income & collect taxes and share with others for better income equality; unemployment welfare ect. \tn % Row Count 28 (+ 5) \hhline{>{\arrayrulecolor{DarkBackground}}--} \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{Externality: something outside of anyone's control.} \tn \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{p{0.4977 cm} p{0.4977 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Business sucess}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{A business owner should aim to produce a high-quality product. This means that the product will be reliable, safe and easy to use, durable, well designed and delivered to customers on time.} \tn % Row Count 4 (+ 4) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{-introduce premium features} \tn % Row Count 5 (+ 1) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-ensure durability and reliability} \tn % Row Count 6 (+ 1) % Row 3 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{-achieve better performance than competitors} \tn % Row Count 7 (+ 1) % Row 4 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{Exposing the product is essential for retail business. A business generally needs to locate as close as possible to it's customers or suppliers. Avoid locating businesses close to competitors. The area reputation is also an important factor.} \tn % Row Count 12 (+ 5) % Row 5 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{Careful financial management is vital- cash flow must be maintained. The owner must ensure that the business is profiting.} \tn % Row Count 15 (+ 3) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{p{0.4977 cm} p{0.4977 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Consumer rights}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{'Consumer rights' are the rights you have when you buy something – either a product or a service.} \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{The consumer guarantee states that the products you buy must be:} \tn % Row Count 5 (+ 2) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-be safe} \tn % Row Count 6 (+ 1) % Row 3 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{-be of reasonable quality} \tn % Row Count 7 (+ 1) % Row 4 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-do all the things a reasonable person would expect them to} \tn % Row Count 9 (+ 2) % Row 5 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{-match descriptions made by the salesperson, on the packaging and labels, and in promotions or advertising} \tn % Row Count 12 (+ 3) % Row 6 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-not have any hidden costs associated with their use or purchase} \tn % Row Count 14 (+ 2) % Row 7 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{-meet any extra promises made about performance, condition and quality, such as lifetime guarantees and money-back offers} \tn % Row Count 17 (+ 3) % Row 8 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-have spare parts and repair facilities available for a reasonable time after purchase} \tn % Row Count 19 (+ 2) % Row 9 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{Services that are provided by people must:} \tn % Row Count 20 (+ 1) % Row 10 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-be provided with acceptable care and skill, taking all necessary steps to avoid loss or damage} \tn % Row Count 22 (+ 2) % Row 11 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{-achieve the results that the consumer and the business had agreed to} \tn % Row Count 24 (+ 2) % Row 12 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{-be delivered within a reasonable time if there is no agreed end date} \tn % Row Count 26 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{*see Australian Consumer Law} \tn \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{x{1.4931 cm} x{3.4839 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Key Terms}} \tn % Row 0 \SetRowColor{LightBackground} Goods & tangible items that satisfy people's wants (items you can see, touch and purchase) \tn % Row Count 3 (+ 3) % Row 1 \SetRowColor{white} Services & the subject that deals with the production, distribution and consumption of goods and services \tn % Row Count 7 (+ 4) % Row 2 \SetRowColor{LightBackground} Supply & the total amount of a specific good or service that is available to consumers \tn % Row Count 10 (+ 3) % Row 3 \SetRowColor{white} Demand & consumer's desire and willingness to pay a price for a specific good or service \tn % Row Count 13 (+ 3) % Row 4 \SetRowColor{LightBackground} Wants & desires for goods and services that are not essential to live \tn % Row Count 16 (+ 3) % Row 5 \SetRowColor{white} Surplus & supply of goods and services exceeds demand \tn % Row Count 18 (+ 2) % Row 6 \SetRowColor{LightBackground} Shortage & demand for a product or service exceeds its supply in a market \tn % Row Count 21 (+ 3) % Row 7 \SetRowColor{white} Producer & individual or group that exchanges any type of good or service in return for payment \tn % Row Count 24 (+ 3) % Row 8 \SetRowColor{LightBackground} Consumer & person/group who agrees to buy goods or services \tn % Row Count 26 (+ 2) % Row 9 \SetRowColor{white} Price equilibrium & supply of goods is equal to demand \tn % Row Count 28 (+ 2) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{p{0.4977 cm} p{0.4977 cm} } \SetRowColor{DarkBackground} \mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Supply and Demand}} \tn % Row 0 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{{\bf{The Law of Demand}}} \tn % Row Count 1 (+ 1) % Row 1 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{The law of demand states that, if all other factors remain equal, the higher the price of a good, the less people will demand that good.} \tn % Row Count 4 (+ 3) % Row 2 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{{\bf{The Law of Supply }}} \tn % Row Count 5 (+ 1) % Row 3 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{The law of supply states that the higher the price, the higher the quantity supplied.} \tn % Row Count 7 (+ 2) % Row 4 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{{\bf{Equilibrium}}} \tn % Row Count 8 (+ 1) % Row 5 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{When supply and demand are equal (i.e. when the supply function and demand function intersect) the economy is said to be at equilibrium.} \tn % Row Count 11 (+ 3) % Row 6 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{{\bf{Disequilibrium}}} \tn % Row Count 12 (+ 1) % Row 7 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{Disequilibrium occurs whenever the price or quantity is not equal to {\emph{P}} or {\emph{Q}}} \tn % Row Count 14 (+ 2) % Row 8 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{{\bf{Excess Supply}}} \tn % Row Count 15 (+ 1) % Row 9 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{If the price is set too high, excess supply will be created within the economy and there will be allocative inefficiency.} \tn % Row Count 18 (+ 3) % Row 10 \SetRowColor{LightBackground} \mymulticolumn{2}{x{5.377cm}}{{\bf{Excess Demand}}} \tn % Row Count 19 (+ 1) % Row 11 \SetRowColor{white} \mymulticolumn{2}{x{5.377cm}}{Excess demand is created when price is set below the equilibrium price. Because the price is so low, too many consumers want the good while producers are not making enough of it.} \tn % Row Count 23 (+ 4) \hhline{>{\arrayrulecolor{DarkBackground}}--} \end{tabularx} \par\addvspace{1.3em} % That's all folks \end{multicols*} \end{document}