\documentclass[10pt,a4paper]{article}

% Packages
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\usepackage{multicol}           % Allows multicols in tables
\usepackage{tabularx}           % Intelligent column widths
\usepackage{tabulary}           % Used in header and footer
\usepackage{hhline}             % Border under tables
\usepackage{graphicx}           % For images
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\usepackage{colortbl}           % For coloured tables
\usepackage{setspace}           % For line height
\usepackage{lastpage}           % Needed for total page number
\usepackage{seqsplit}           % Splits long words.
%\usepackage{opensans}          % Can't make this work so far. Shame. Would be lovely.
\usepackage[normalem]{ulem}     % For underlining links
% Most of the following are not required for the majority
% of cheat sheets but are needed for some symbol support.
\usepackage{amsmath}            % Symbols
\usepackage{MnSymbol}           % Symbols
\usepackage{wasysym}            % Symbols
%\usepackage[english,german,french,spanish,italian]{babel}              % Languages

% Document Info
\author{localranking}
\pdfinfo{
  /Title (local-seo-ranking-cheatsheet.pdf)
  /Creator (Cheatography)
  /Author (localranking)
  /Subject (Local SEO Ranking Cheatsheet Cheat Sheet)
}

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% This two commands together give roughly
% the right line height in the tables
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\onehalfspacing

% Commands
\newcommand{\SetRowColor}[1]{\noalign{\gdef\RowColorName{#1}}\rowcolor{\RowColorName}} % Shortcut for row colour
\newcommand{\mymulticolumn}[3]{\multicolumn{#1}{>{\columncolor{\RowColorName}}#2}{#3}} % For coloured multi-cols
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% Font and Colours
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\color{TextColor}

% Header and Footer
\pagestyle{fancy}
\fancyhead{} % Set header to blank
\fancyfoot{} % Set footer to blank
\fancyhead[L]{
\noindent
\begin{multicols}{3}
\begin{tabulary}{5.8cm}{C}
    \SetRowColor{DarkBackground}
    \vspace{-7pt}
    {\parbox{\dimexpr\textwidth-2\fboxsep\relax}{\noindent
        \hspace*{-6pt}\includegraphics[width=5.8cm]{/web/www.cheatography.com/public/images/cheatography_logo.pdf}}
    }
\end{tabulary}
\columnbreak
\begin{tabulary}{11cm}{L}
    \vspace{-2pt}\large{\bf{\textcolor{DarkBackground}{\textrm{Local SEO Ranking Cheatsheet Cheat Sheet}}}} \\
    \normalsize{by \textcolor{DarkBackground}{localranking} via \textcolor{DarkBackground}{\uline{cheatography.com/151320/cs/32738/}}}
\end{tabulary}
\end{multicols}}

\fancyfoot[L]{ \footnotesize
\noindent
\begin{multicols}{3}
\begin{tabulary}{5.8cm}{LL}
  \SetRowColor{FootBackground}
  \mymulticolumn{2}{p{5.377cm}}{\bf\textcolor{white}{Cheatographer}}  \\
  \vspace{-2pt}localranking \\
  \uline{cheatography.com/localranking} \\
  \end{tabulary}
\vfill
\columnbreak
\begin{tabulary}{5.8cm}{L}
  \SetRowColor{FootBackground}
  \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Cheat Sheet}}  \\
   \vspace{-2pt}Published 21st June, 2022.\\
   Updated 27th June, 2022.\\
   Page {\thepage} of \pageref{LastPage}.
\end{tabulary}
\vfill
\columnbreak
\begin{tabulary}{5.8cm}{L}
  \SetRowColor{FootBackground}
  \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Sponsor}}  \\
  \SetRowColor{white}
  \vspace{-5pt}
  %\includegraphics[width=48px,height=48px]{dave.jpeg}
  Measure your website readability!\\
  www.readability-score.com
\end{tabulary}
\end{multicols}}




\begin{document}
\raggedright
\raggedcolumns

% Set font size to small. Switch to any value
% from this page to resize cheat sheet text:
% www.emerson.emory.edu/services/latex/latex_169.html
\footnotesize % Small font.


\begin{tabularx}{17.67cm}{X}
\SetRowColor{DarkBackground}
\mymulticolumn{1}{x{17.67cm}}{\bf\textcolor{white}{Tools to be used}}  \tn
% Row 0
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{\{\{link="https://localranking.com/"\}\}Local Ranking - Local SEO Tool\{\{/link\}\}} \tn 
% Row Count 2 (+ 2)
% Row 1
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{\{\{link="https://airtable.com"\}\}Airtable - Project Tracking \& Workflow Management\{\{//link\}\}} \tn 
% Row Count 4 (+ 2)
% Row 2
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{\{\{link="https://www.yext.com/solutions/marketing"\}\}Yext - Citation Management\{\{/link\}\}} \tn 
% Row Count 6 (+ 2)
% Row 3
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{\{\{link="https://www.seoptimer.com/"\}\}SEOptimer - Keyword Position Tracker\{\{/link\}\}} \tn 
% Row Count 8 (+ 2)
\hhline{>{\arrayrulecolor{DarkBackground}}-}
\end{tabularx}
\par\addvspace{1.3em}

\begin{tabularx}{17.67cm}{X}
\SetRowColor{DarkBackground}
\mymulticolumn{1}{x{17.67cm}}{\bf\textcolor{white}{Steps to Optimize GMB Listing}}  \tn
% Row 0
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{Step 1: Is the GMB listing verified?} \tn 
% Row Count 1 (+ 1)
% Row 1
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{Step 2: Complete all available and relevant data fields} \tn 
% Row Count 3 (+ 2)
% Row 2
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{Step 3: Add target keywords to GMB listing fields} \tn 
% Row Count 4 (+ 1)
% Row 3
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{Step 4: Add photos to listing} \tn 
% Row Count 5 (+ 1)
% Row 4
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{Step 4(a): Add cover photo and business logo} \tn 
% Row Count 6 (+ 1)
% Row 5
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{Step 4(b): Add interior photos and other images of the physical store} \tn 
% Row Count 8 (+ 2)
% Row 6
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{Step 4(c): Create and upload video of business premises} \tn 
% Row Count 10 (+ 2)
% Row 7
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{Step 5: Add relevant products and services to listing} \tn 
% Row Count 12 (+ 2)
% Row 8
\SetRowColor{LightBackground}
\mymulticolumn{1}{x{17.67cm}}{Step 6: Setup GMB review alerts} \tn 
% Row Count 13 (+ 1)
% Row 9
\SetRowColor{white}
\mymulticolumn{1}{x{17.67cm}}{Step 7: Setup GMB listing position tracking with Local Ranking SEO tool} \tn 
% Row Count 15 (+ 2)
\hhline{>{\arrayrulecolor{DarkBackground}}-}
\end{tabularx}
\par\addvspace{1.3em}

\begin{tabularx}{17.67cm}{x{8.635 cm} x{8.635 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{17.67cm}}{\bf\textcolor{white}{List of websites to create citations}}  \tn
% Row 0
\SetRowColor{LightBackground}
\{\{link="www.yelp.com"\}\}Yelp\{\{/link\}\} & \{\{link="https://www.bingplaces.com/"\}\}Bing Places\{\{/link\}\} \tn 
% Row Count 3 (+ 3)
% Row 1
\SetRowColor{white}
\{\{link="https://www.yellowpages.com/"\}\}Yellow Pages\{\{/link\}\} & \{\{link="https://smallbusiness.yahoo.com/local"\}\}Yahoo\{\{/link\}\} \tn 
% Row Count 7 (+ 4)
% Row 2
\SetRowColor{LightBackground}
\{\{link="https://foursquare.com/add-place"\}\}Foursquare\{\{/link\}\} & \{\{link="https://www.bbb.org/get-listed"\}\}BBB\{\{/link\}\} \tn 
% Row Count 11 (+ 4)
% Row 3
\SetRowColor{white}
\{\{link="https://www.manta.com/add-your-company"\}\}Manta\{\{/link\}\} & \{\{link="https://www.tomtom.com/en\_gb/"\}\}TomTom\{\{/link\}\} \tn 
% Row Count 15 (+ 4)
% Row 4
\SetRowColor{LightBackground}
\{\{link="https://nextdoor.com/choose\_address/"\}\}Next Door\{\{/link\}\} & \{\{link="https://office.angi.com/app/join"\}\}Angi\{\{/link\}\} \tn 
% Row Count 19 (+ 4)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
\end{tabularx}
\par\addvspace{1.3em}



\end{document}