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% Document Info
\author{Launch Module (Launch Module)}
\pdfinfo{
  /Title (pitching-presenting-and-speaking-tips.pdf)
  /Creator (Cheatography)
  /Author (Launch Module (Launch Module))
  /Subject (Pitching, Presenting \& Speaking Tips Cheat Sheet)
}

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\noindent
\begin{multicols}{3}
\begin{tabulary}{5.8cm}{C}
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    \vspace{-7pt}
    {\parbox{\dimexpr\textwidth-2\fboxsep\relax}{\noindent
        \hspace*{-6pt}\includegraphics[width=5.8cm]{/web/www.cheatography.com/public/images/cheatography_logo.pdf}}
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\begin{tabulary}{11cm}{L}
    \vspace{-2pt}\large{\bf{\textcolor{DarkBackground}{\textrm{Pitching, Presenting \& Speaking Tips Cheat Sheet}}}} \\
    \normalsize{by \textcolor{DarkBackground}{Launch Module (Launch Module)} via \textcolor{DarkBackground}{\uline{cheatography.com/134403/cs/27746/}}}
\end{tabulary}
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\noindent
\begin{multicols}{3}
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  \mymulticolumn{2}{p{5.377cm}}{\bf\textcolor{white}{Cheatographer}}  \\
  \vspace{-2pt}Launch Module (Launch Module) \\
  \uline{cheatography.com/launch-module} \\
        \uline{\seqsplit{www}.launchmodule.com/}
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  \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Cheat Sheet}}  \\
   \vspace{-2pt}Published 27th April, 2021.\\
   Updated 26th April, 2021.\\
   Page {\thepage} of \pageref{LastPage}.
\end{tabulary}
\vfill
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  \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Sponsor}}  \\
  \SetRowColor{white}
  \vspace{-5pt}
  %\includegraphics[width=48px,height=48px]{dave.jpeg}
  Measure your website readability!\\
  www.readability-score.com
\end{tabulary}
\end{multicols}}




\begin{document}
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\begin{multicols*}{2}

\begin{tabularx}{8.4cm}{X}
\SetRowColor{DarkBackground}
\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{What Is A Presentation?}}  \tn
\SetRowColor{white}
\mymulticolumn{1}{x{8.4cm}}{A presentation is a {\bf{means of communication}} that can be {\bf{adapted}} to various speaking situations, such as {\bf{talking to a group, addressing a meeting or briefing a team.}}% Row Count 4 (+ 4)
} \tn 
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\end{tabularx}
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\begin{tabularx}{8.4cm}{x{2 cm} x{6 cm} }
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\mymulticolumn{2}{x{8.4cm}}{\bf\textcolor{white}{Every Presentation Must Include}}  \tn
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\SetRowColor{LightBackground}
{\bf{Objective}} & This is what the presentation is {\bf{expected to achieve.}} {\bf{Specific Outcome(s)}} that the organisers and the audience {\bf{expect.}} These outcomes will {\bf{shape your presentation,}} because it must be {\bf{designed to achieve}} the {\bf{objective}} and {\bf{deliver}} the {\bf{desired outcomes.}} \tn 
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% Row 1
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{\bf{Subject}} & The subject of your presentation comes from the {\bf{objective.}} They are {\bf{linked,}} but they are not necessarily exactly the same thing. \tn 
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% Row 2
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{\bf{Audience}} & {\bf{Tailoring}} your talk to {\bf{the audience}} is important and the following points should be {\bf{considered;}} the {\bf{size of the group,}} the {\bf{age}} range, {\bf{gender,}} what the purpose of the presentation is {\bf{(to inform, teach, stimulate, or provoke).}} \tn 
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{\bf{Place}} & It can be helpful to {\bf{arrange to see the venue}} before the event. This allows you to {\bf{mentally prepare}} for your presentation. \tn 
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{\bf{Time}} & The {\bf{time of day}} will likely affect your audience. The {\bf{morning}} is the {\bf{best time}} to speak because people are generally at their {\bf{most alert.}} In the {\bf{afternoon,}} people often feel {\bf{sleepy and lethargic.}} If you are given a slot immediately after lunch, it is a {\bf{good idea}} to get your audience {\bf{involved.}} {\bf{Evening/Weekend,}} people are {\bf{more likely}} to {\bf{be present}} because they {\bf{want to}} be rather than because they have to be there. \tn 
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\begin{tabularx}{8.4cm}{x{2 cm} x{6 cm} }
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\mymulticolumn{2}{x{8.4cm}}{\bf\textcolor{white}{Every Presentation Must Include (cont)}}  \tn
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{\bf{Length}} & Aim for {\bf{45 minutes}} as a {\bf{maximum,}} leave {\bf{at least}} {\bf{10 or 15 minutes}} for {\bf{questions.}} \tn 
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\end{tabularx}
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\begin{tabularx}{8.4cm}{X}
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\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{Types Of Visual Aids That Can Be Used}}  \tn
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\mymulticolumn{1}{x{8.4cm}}{PowerPoint Presentation} \tn 
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\mymulticolumn{1}{x{8.4cm}}{Whiteboards and interactive whiteboards} \tn 
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\mymulticolumn{1}{x{8.4cm}}{Flip charts} \tn 
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\mymulticolumn{1}{x{8.4cm}}{Videos} \tn 
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\mymulticolumn{1}{x{8.4cm}}{Printed Handouts} \tn 
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\end{tabularx}
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\begin{tabularx}{8.4cm}{X}
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\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{8 Tips On Delivering A Presentation}}  \tn
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\mymulticolumn{1}{x{8.4cm}}{1. Create an {\bf{easy-to-follow}} structure.} \tn 
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% Row 1
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\mymulticolumn{1}{x{8.4cm}}{2. {\bf{Limit the amount of copy}} on each slide.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{3. Be {\bf{savvy with design}} details.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{4. {\bf{Polish several times.}}} \tn 
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\mymulticolumn{1}{x{8.4cm}}{5. Have a {\bf{strong opening.}}} \tn 
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\mymulticolumn{1}{x{8.4cm}}{6. Be {\bf{genuine.}}} \tn 
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\mymulticolumn{1}{x{8.4cm}}{7. Have a plan for a {\bf{smooth delivery.}}} \tn 
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\mymulticolumn{1}{x{8.4cm}}{8: Focus on {\bf{audience value.}}} \tn 
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\mymulticolumn{2}{x{8.4cm}}{\bf\textcolor{white}{Dealing With Questions}}  \tn
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{\bf{Set out Ground Rules:}} & At the {\bf{start of your presentation,}} you should {\bf{make it clear}} whether and when you would prefer to {\bf{deal with questions}} as you go along or at the end of the presentation. \tn 
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{\bf{Stay in Control:}} & Speakers {\bf{dread losing control}} of their audience, if the presentation starts to {\bf{get diverted}} by an {\bf{interesting question,}} try saying something like: {\emph{"I think we're getting a bit off topic here. Let's put that to one side and you and I can chat about it later."}} \tn 
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{\bf{Manage the Questions:}} & {\bf{Listen carefully}} to the question and, if the {\bf{audience is large, repeat it}} to ensure everyone in the audience has heard. {\bf{Relax}} and do not feel as if you have to {\bf{know everything.}} If you do not know the answer, then say so and {\bf{offer to find out.}} Then ensure that you {\bf{follow-up.}} \tn 
% Row Count 33 (+ 13)
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\begin{tabularx}{8.4cm}{X}
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\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{Writing A Brilliant Business Pitch}}  \tn
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\mymulticolumn{1}{x{8.4cm}}{{\bf{Get to the point:}} Get to the {\bf{heart of the matter quickly}} in order to keep investors from losing interest.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{Elevator pitch:}} An elevator pitch is a {\bf{concise and carefully planned description}} of your {\bf{company or idea}} that can be {\bf{quickly and easily understood.}}} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{Attention to Detail:}} Pay {\bf{specific attention to detail}} with regards to; {\bf{industry analysis,}} {\bf{customer needs, marketing strategy, business model, overview of the competition, risks implementation plan, financial projection.}}} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{Do your research:}} It is important to ensure you are pitching your idea {\bf{to the right people.}} Research {\bf{potential investors}} and ensure your pitch idea is {\bf{well matched}} to their interests.} \tn 
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\begin{tabularx}{8.4cm}{X}
\SetRowColor{DarkBackground}
\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{What Is A Pitch Deck?}}  \tn
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\mymulticolumn{1}{x{8.4cm}}{Pitch decks are {\bf{short presentations}} created to give a {\bf{quick, persuasive overview}} of your {\bf{business plan,}} and are usually meant for showing to {\bf{(potential) investors, partners, and clients.}}} \tn 
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\mymulticolumn{2}{x{8.4cm}}{\bf\textcolor{white}{A Pitch Deck Should Include}}  \tn
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The {\bf{Problem/Opportunity}} & This isn't about you, it's about {\bf{your customers.}} What {\bf{problem}} do you {\bf{intend to help them solve,}} or what {\bf{opportunity}} do you intend to help them {\bf{exploit?}} \tn 
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The {\bf{Product/Solution}} & What have you {\bf{invented?}} What have you {\bf{developed?}} What are you {\bf{going to offer}} the world that's {\bf{new and fresh}} and will address the above mentioned problem or opportunity? \tn 
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{\bf{Unfair Advantage}} & What {\bf{qualifies you,}} and your company, to be the ones who {\bf{bring this solution}} to the market successfully? What {\bf{do you have}} that others lack? \tn 
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{\bf{Business Model}} & How do you {\bf{plan to make money?}} How are you going to {\bf{create and capture value?}} You should include things like {\bf{cost structure, revenue streams, value propositions, key partners, key activities, and customer segments}} here. \tn 
% Row Count 33 (+ 10)
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\begin{tabularx}{8.4cm}{X}
\SetRowColor{DarkBackground}
\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{What Is Public Speaking?}}  \tn
\SetRowColor{white}
\mymulticolumn{1}{x{8.4cm}}{Public speaking skills refer to the {\bf{talent of effectively addressing an audience.}} Whether it is in front of a group of people you already know or a crowd of complete strangers, your {\bf{ability to communicate}} to them with {\bf{clarity and confidence.}}% Row Count 6 (+ 6)
} \tn 
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\begin{tabularx}{8.4cm}{X}
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\mymulticolumn{1}{x{8.4cm}}{\bf\textcolor{white}{8 Tips For Public Speaking}}  \tn
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\mymulticolumn{1}{x{8.4cm}}{{\bf{1. Speak with an intent to move people to action:}} Know what you want your {\bf{audience to do immediately}} after hearing your speech.} \tn 
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% Row 1
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\mymulticolumn{1}{x{8.4cm}}{{\bf{2. Start strong with a "grabber":}} A {\bf{personal story, a quote from an expert}} or a {\bf{shocking statistic}} – something that takes a {\bf{hold of your audience}} and gets them hooked!} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{3. Structure your material in three sections:}} Grabber, middle, close.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{4. Practice. Practice: }}Rehearse {\bf{out loud}} with all equipment you plan on using.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{5. Know the audience:}} Try to {\bf{speak to one or two people in the audience}} as they arrive – they will be your {\bf{allies}} in the audience.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{6. Know the setup:}} Arrive in {\bf{good time to check out}} the speaking area and {\bf{get practice}} using the microphone and any visual aids.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{7. Relax:}} Begin with a {\bf{well prepared grabber.}} A relevant personal story is a great start.} \tn 
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\mymulticolumn{1}{x{8.4cm}}{{\bf{8. Pauses:}} Include {\bf{3-8 second pauses}} at key moments – just {\bf{before key statements}} or just after a story – this really brings the audience into the speech.} \tn 
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% That's all folks
\end{multicols*}

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