\documentclass[10pt,a4paper]{article} % Packages \usepackage{fancyhdr} % For header and footer \usepackage{multicol} % Allows multicols in tables \usepackage{tabularx} % Intelligent column widths \usepackage{tabulary} % Used in header and footer \usepackage{hhline} % Border under tables \usepackage{graphicx} % For images \usepackage{xcolor} % For hex colours %\usepackage[utf8x]{inputenc} % For unicode character support \usepackage[T1]{fontenc} % Without this we get weird character replacements \usepackage{colortbl} % For coloured tables \usepackage{setspace} % For line height \usepackage{lastpage} % Needed for total page number \usepackage{seqsplit} % Splits long words. %\usepackage{opensans} % Can't make this work so far. Shame. Would be lovely. \usepackage[normalem]{ulem} % For underlining links % Most of the following are not required for the majority % of cheat sheets but are needed for some symbol support. \usepackage{amsmath} % Symbols \usepackage{MnSymbol} % Symbols \usepackage{wasysym} % Symbols %\usepackage[english,german,french,spanish,italian]{babel} % Languages % Document Info \author{Jerry Collins (jerrycolins)} \pdfinfo{ /Title (5-ways-for-writers-to-say-more-with-less.pdf) /Creator (Cheatography) /Author (Jerry Collins (jerrycolins)) /Subject (5 Ways for Writers To Say More With Less Cheat Sheet) } % Lengths and widths \addtolength{\textwidth}{6cm} \addtolength{\textheight}{-1cm} \addtolength{\hoffset}{-3cm} \addtolength{\voffset}{-2cm} \setlength{\tabcolsep}{0.2cm} % Space between columns \setlength{\headsep}{-12pt} % Reduce space between header and content \setlength{\headheight}{85pt} % If less, LaTeX automatically increases it \renewcommand{\footrulewidth}{0pt} % Remove footer line \renewcommand{\headrulewidth}{0pt} % Remove header line \renewcommand{\seqinsert}{\ifmmode\allowbreak\else\-\fi} % Hyphens in seqsplit % This two commands together give roughly % the right line height in the tables \renewcommand{\arraystretch}{1.3} \onehalfspacing % Commands \newcommand{\SetRowColor}[1]{\noalign{\gdef\RowColorName{#1}}\rowcolor{\RowColorName}} % Shortcut for row colour \newcommand{\mymulticolumn}[3]{\multicolumn{#1}{>{\columncolor{\RowColorName}}#2}{#3}} % For coloured multi-cols \newcolumntype{x}[1]{>{\raggedright}p{#1}} % New column types for ragged-right paragraph columns \newcommand{\tn}{\tabularnewline} % Required as custom column type in use % Font and Colours \definecolor{HeadBackground}{HTML}{333333} \definecolor{FootBackground}{HTML}{666666} \definecolor{TextColor}{HTML}{333333} \definecolor{DarkBackground}{HTML}{A3A3A3} \definecolor{LightBackground}{HTML}{F3F3F3} \renewcommand{\familydefault}{\sfdefault} \color{TextColor} % Header and Footer \pagestyle{fancy} \fancyhead{} % Set header to blank \fancyfoot{} % Set footer to blank \fancyhead[L]{ \noindent \begin{multicols}{3} \begin{tabulary}{5.8cm}{C} \SetRowColor{DarkBackground} \vspace{-7pt} {\parbox{\dimexpr\textwidth-2\fboxsep\relax}{\noindent \hspace*{-6pt}\includegraphics[width=5.8cm]{/web/www.cheatography.com/public/images/cheatography_logo.pdf}} } \end{tabulary} \columnbreak \begin{tabulary}{11cm}{L} \vspace{-2pt}\large{\bf{\textcolor{DarkBackground}{\textrm{5 Ways for Writers To Say More With Less Cheat Sheet}}}} \\ \normalsize{by \textcolor{DarkBackground}{Jerry Collins (jerrycolins)} via \textcolor{DarkBackground}{\uline{cheatography.com/85939/cs/20067/}}} \end{tabulary} \end{multicols}} \fancyfoot[L]{ \footnotesize \noindent \begin{multicols}{3} \begin{tabulary}{5.8cm}{LL} \SetRowColor{FootBackground} \mymulticolumn{2}{p{5.377cm}}{\bf\textcolor{white}{Cheatographer}} \\ \vspace{-2pt}Jerry Collins (jerrycolins) \\ \uline{cheatography.com/jerrycolins} \\ \end{tabulary} \vfill \columnbreak \begin{tabulary}{5.8cm}{L} \SetRowColor{FootBackground} \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Cheat Sheet}} \\ \vspace{-2pt}Published 18th July, 2019.\\ Updated 18th July, 2019.\\ Page {\thepage} of \pageref{LastPage}. \end{tabulary} \vfill \columnbreak \begin{tabulary}{5.8cm}{L} \SetRowColor{FootBackground} \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Sponsor}} \\ \SetRowColor{white} \vspace{-5pt} %\includegraphics[width=48px,height=48px]{dave.jpeg} Measure your website readability!\\ www.readability-score.com \end{tabulary} \end{multicols}} \begin{document} \raggedright \raggedcolumns % Set font size to small. Switch to any value % from this page to resize cheat sheet text: % www.emerson.emory.edu/services/latex/latex_169.html \footnotesize % Small font. \begin{multicols*}{3} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{1}} \tn \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{A number of years ago I was doing a lot of copywriting… and I mean a LOT of copywriting… for an advertising agency that used freelance talent. After three months of working on occasional assignments for its high profile clients, I started getting so much work that I my fingers were flying across the keyboard 12-14 hours a day to deliver it on deadline. \newline % Row Count 8 (+ 8) Unfortunately, my fatigue and frustration with the constant time crunch led me to spending less time on each project to \{\{link="https://writemypaper4me.co/do-my-homework-cheap/"\}\}pay for homework\{\{/link\}\} and to self-edit my work—and it began to show. When one of the agency's clients pointed out some obvious "lazy" editing I had done on the company's brochure content, my project manager was not happy. The incident affected my reputation with the agency and that affected my bank account when they pulled back on sending me new assignments.% Row Count 20 (+ 12) } \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{6}} \tn \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{{\bf{3. Replace Descriptive Phrases}} \newline % Row Count 1 (+ 1) Tighten your writing by replacing descriptive phrases that follow a noun with an adjective that precedes it. For example, "People who are experienced at cooking know how to boil an egg," can be revised to "Experienced cooks know how to boil an egg." \newline % Row Count 7 (+ 6) {\bf{4. Strengthen Your Verbs}} \newline % Row Count 8 (+ 1) Let your verbs do some heavy lifting to put more power in your sentences and eliminate extra verbiage. For example, "The report gave an analysis of employee concerns," can be more concisely written: "The report analyzed employee concerns."% Row Count 13 (+ 5) } \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{8}} \tn \SetRowColor{LightBackground} \mymulticolumn{1}{p{5.377cm}}{\vspace{1px}\centerline{\includegraphics[width=5.1cm]{/web/www.cheatography.com/public/uploads/jerrycolins_1563465396_pexels-photo-273230.jpeg}}} \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{2}} \tn \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{It was a humbling experience and I learned a hard lesson: sloppy copy reduces writing profits. \newline % Row Count 2 (+ 2) Maybe you are a skilled self-editor but, for those of you who are like me and need an occasional refresher to prevent your prose from running amok—whether you write marketing and web copy, books, articles or blogs—here are five ways to say more with less:% Row Count 8 (+ 6) } \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{4}} \tn \SetRowColor{LightBackground} \mymulticolumn{1}{p{5.377cm}}{\vspace{1px}\centerline{\includegraphics[width=5.1cm]{/web/www.cheatography.com/public/uploads/jerrycolins_1563465244_pexels-photo-669996.jpeg}}} \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{7}} \tn \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{{\bf{5. Avoid Cliches}} \newline % Row Count 1 (+ 1) People hire \{\{link="http://groupspaces.com/writingresearchpapers/pages/5-steps-to-create-a-profitable-writer-s-website"\}\}writers\{\{/link\}\} to say something new, not something old. Rarely does using a cliche improve your prose. Avoid the temptation to communicate a thought using time-worn phrases like: \newline % Row Count 8 (+ 7) "As fresh as a daisy." \newline % Row Count 9 (+ 1) "You can't judge a book by its cover." \newline % Row Count 10 (+ 1) "As American as apple pie." \newline % Row Count 11 (+ 1) "As cool as a cucumber." \newline % Row Count 12 (+ 1) "Face the music." \newline % Row Count 13 (+ 1) "Tried and true." \newline % Row Count 14 (+ 1) If you want to improve the quality of your writing, which improves your reputation and attracts profitable writing assignments, spend the time to self-edit your work.% Row Count 18 (+ 4) } \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{3}} \tn \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{{\bf{1. Remove Redundant Verbiage}} \newline % Row Count 1 (+ 1) Many redundant phrases have become so common that we use them without thinking. But that doesn't make them right. Some common offenders include: \newline % Row Count 4 (+ 3) (free) gift \newline % Row Count 5 (+ 1) an autobiography (of his life) \newline % Row Count 6 (+ 1) combine (together) \newline % Row Count 7 (+ 1) earlier (in time) \newline % Row Count 8 (+ 1) (advance) reservations \newline % Row Count 9 (+ 1) (first and) foremost \newline % Row Count 10 (+ 1) hurry (up) \newline % Row Count 11 (+ 1) lag (behind) \newline % Row Count 12 (+ 1) (new) beginning \newline % Row Count 13 (+ 1) (old) adage \newline % Row Count 14 (+ 1) (unexpected) surprise \newline % Row Count 15 (+ 1) ATM (machine) \newline % Row Count 16 (+ 1) Remove the word(s) in parentheses and you will remove the redundancy.% Row Count 18 (+ 2) } \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} \begin{tabularx}{5.377cm}{X} \SetRowColor{DarkBackground} \mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{5}} \tn \SetRowColor{white} \mymulticolumn{1}{x{5.377cm}}{{\bf{2. Trim Superfluous Clutter}} \newline % Row Count 1 (+ 1) Closely related to redundancies are superfluous phrases, used to communicate an amount of false authority and assume general knowledge. Common culprits include: \newline % Row Count 5 (+ 4) "Needless to say…" \newline % Row Count 6 (+ 1) "It can be shown that…" \newline % Row Count 7 (+ 1) "As you can plainly see…" \newline % Row Count 8 (+ 1) "It goes without saying…" \newline % Row Count 9 (+ 1) "For all intents and purposes…" \newline % Row Count 10 (+ 1) "If you think about it…" \newline % Row Count 11 (+ 1) Superfluous phrases can lead readers to miss the point you are attempting to make. Get rid of them.% Row Count 13 (+ 2) } \tn \hhline{>{\arrayrulecolor{DarkBackground}}-} \end{tabularx} \par\addvspace{1.3em} % That's all folks \end{multicols*} \end{document}