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% Packages
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\usepackage{multicol}           % Allows multicols in tables
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%\usepackage{opensans}          % Can't make this work so far. Shame. Would be lovely.
\usepackage[normalem]{ulem}     % For underlining links
% Most of the following are not required for the majority
% of cheat sheets but are needed for some symbol support.
\usepackage{amsmath}            % Symbols
\usepackage{MnSymbol}           % Symbols
\usepackage{wasysym}            % Symbols
%\usepackage[english,german,french,spanish,italian]{babel}              % Languages

% Document Info
\author{Tom Marianczak (dmpg\_tom)}
\pdfinfo{
  /Title (adobe-analytics-omniture-sitecatalyst-parameters.pdf)
  /Creator (Cheatography)
  /Author (Tom Marianczak (dmpg\_tom))
  /Subject (Adobe Analytics (Omniture SiteCatalyst) Parameters Cheat Sheet)
}

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% the right line height in the tables
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% Commands
\newcommand{\SetRowColor}[1]{\noalign{\gdef\RowColorName{#1}}\rowcolor{\RowColorName}} % Shortcut for row colour
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% Header and Footer
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\fancyhead{} % Set header to blank
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\fancyhead[L]{
\noindent
\begin{multicols}{3}
\begin{tabulary}{5.8cm}{C}
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    \vspace{-7pt}
    {\parbox{\dimexpr\textwidth-2\fboxsep\relax}{\noindent
        \hspace*{-6pt}\includegraphics[width=5.8cm]{/web/www.cheatography.com/public/images/cheatography_logo.pdf}}
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\columnbreak
\begin{tabulary}{11cm}{L}
    \vspace{-2pt}\large{\bf{\textcolor{DarkBackground}{\textrm{Adobe Analytics (Omniture SiteCatalyst) Parameters Cheat Sheet}}}} \\
    \normalsize{by \textcolor{DarkBackground}{Tom Marianczak (dmpg\_tom)} via \textcolor{DarkBackground}{\uline{cheatography.com/18888/cs/2047/}}}
\end{tabulary}
\end{multicols}}

\fancyfoot[L]{ \footnotesize
\noindent
\begin{multicols}{3}
\begin{tabulary}{5.8cm}{LL}
  \SetRowColor{FootBackground}
  \mymulticolumn{2}{p{5.377cm}}{\bf\textcolor{white}{Cheatographer}}  \\
  \vspace{-2pt}Tom Marianczak (dmpg\_tom) \\
  \uline{cheatography.com/dmpg-tom} \\
        \uline{\seqsplit{www}.dmpgteam.com}
  \end{tabulary}
\vfill
\columnbreak
\begin{tabulary}{5.8cm}{L}
  \SetRowColor{FootBackground}
  \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Cheat Sheet}}  \\
   \vspace{-2pt}Published 9th July, 2014.\\
   Updated 13th May, 2016.\\
   Page {\thepage} of \pageref{LastPage}.
\end{tabulary}
\vfill
\columnbreak
\begin{tabulary}{5.8cm}{L}
  \SetRowColor{FootBackground}
  \mymulticolumn{1}{p{5.377cm}}{\bf\textcolor{white}{Sponsor}}  \\
  \SetRowColor{white}
  \vspace{-5pt}
  %\includegraphics[width=48px,height=48px]{dave.jpeg}
  Measure your website readability!\\
  www.readability-score.com
\end{tabulary}
\end{multicols}}




\begin{document}
\raggedright
\raggedcolumns

% Set font size to small. Switch to any value
% from this page to resize cheat sheet text:
% www.emerson.emory.edu/services/latex/latex_169.html
\footnotesize % Small font.

\begin{multicols*}{3}

\begin{tabularx}{5.377cm}{x{0.84609 cm} x{4.13091 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Basic Parameters}}  \tn
% Row 0
\SetRowColor{LightBackground}
AQB & Analytics Querystring Begin (signifies end of the query params, always first, always = 1) \tn 
% Row Count 3 (+ 3)
% Row 1
\SetRowColor{white}
AQE & Analytics Querystring End (signifies end of the query params, always last, always = 1) \tn 
% Row Count 6 (+ 3)
% Row 2
\SetRowColor{LightBackground}
bh & Browser Height (viewport) \tn 
% Row Count 7 (+ 1)
% Row 3
\SetRowColor{white}
bw & Browser Width (viewport) \tn 
% Row Count 8 (+ 1)
% Row 4
\SetRowColor{LightBackground}
c & Colour depth (in bits) \tn 
% Row Count 9 (+ 1)
% Row 5
\SetRowColor{white}
ce & Content Encoding \tn 
% Row Count 10 (+ 1)
% Row 6
\SetRowColor{LightBackground}
fid & The Fallback ID for this user/device \tn 
% Row Count 12 (+ 2)
% Row 7
\SetRowColor{white}
g & url of page (inc url parameters) \tn 
% Row Count 13 (+ 1)
% Row 8
\SetRowColor{LightBackground}
gn & paGeName (same as pageName but short parameter name version) \tn 
% Row Count 15 (+ 2)
% Row 9
\SetRowColor{white}
j & Java version installed \tn 
% Row Count 16 (+ 1)
% Row 10
\SetRowColor{LightBackground}
k & cooKies enabled? \tn 
% Row Count 17 (+ 1)
% Row 11
\SetRowColor{white}
ndh & Is this originating from a javascript request (1 = yes) \tn 
% Row Count 19 (+ 2)
% Row 12
\SetRowColor{LightBackground}
p & browser Plugins installed \tn 
% Row Count 20 (+ 1)
% Row 13
\SetRowColor{white}
\seqsplit{pageName} & the PAGENAME (same as gn but long parameter name version) \tn 
% Row Count 22 (+ 2)
% Row 14
\SetRowColor{LightBackground}
s & Screen resolution \tn 
% Row Count 23 (+ 1)
% Row 15
\SetRowColor{white}
t & Timestamp of request (inc timezone) \tn 
% Row Count 25 (+ 2)
% Row 16
\SetRowColor{LightBackground}
v & jaVascript enabled? \tn 
% Row Count 26 (+ 1)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
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\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{p{0.4977 cm} x{4.4793 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Configuration Params}}  \tn
% Row 0
\SetRowColor{LightBackground}
cdp & Cookie Domain Periods \tn 
% Row Count 1 (+ 1)
% Row 1
\SetRowColor{white}
ns & NameSpace \tn 
% Row Count 2 (+ 1)
% Row 2
\SetRowColor{LightBackground}
vmf & 3rd party domain being Migrated From \tn 
% Row Count 3 (+ 1)
% Row 3
\SetRowColor{white}
vmt & 3rd to 1st party cookie migration key \tn 
% Row Count 5 (+ 2)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
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\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{X}
\SetRowColor{DarkBackground}
\mymulticolumn{1}{x{5.377cm}}{\bf\textcolor{white}{FREE Adobe Analytics Workshop}}  \tn
\SetRowColor{white}
\mymulticolumn{1}{x{5.377cm}}{If you would like an in depth analysis of your Adobe Analytics installation and reporting the why not \{\{link="http://dmpg.co.uk/adobe-analytics-workshop/"\}\}sign up for a FREE Adobe Analytics Workshop with DMPG\{\{/link\}\}.  This will allow us to analyse your installation and reporting and answer any questions you have about Adobe Analytics.  It's completely free with no obligation to purchase anything.% Row Count 9 (+ 9)
} \tn 
\hhline{>{\arrayrulecolor{DarkBackground}}-}
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\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{x{0.84609 cm} x{4.13091 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Custom Params}}  \tn
% Row 0
\SetRowColor{LightBackground}
\seqsplit{c1...cN} & sProp1 to sPropN - custom metrics \tn 
% Row Count 2 (+ 2)
% Row 1
\SetRowColor{white}
\seqsplit{channel} & the Channel (or section) \tn 
% Row Count 4 (+ 2)
% Row 2
\SetRowColor{LightBackground}
\seqsplit{events} & List of events (comma separated) \tn 
% Row Count 5 (+ 1)
% Row 3
\SetRowColor{white}
\seqsplit{h1...h5} & Hierarchy variables 1 to 5 \tn 
% Row Count 7 (+ 2)
% Row 4
\SetRowColor{LightBackground}
\seqsplit{l1...l5} & List variables 1 to 5 \tn 
% Row Count 9 (+ 2)
% Row 5
\SetRowColor{white}
v0 & campaign variable \tn 
% Row Count 10 (+ 1)
% Row 6
\SetRowColor{LightBackground}
\seqsplit{v1...vN} & eVar1 to eVarN - custom dimensions \tn 
% Row Count 12 (+ 2)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
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\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{p{0.4977 cm} x{4.4793 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Custom Links}}  \tn
% Row 0
\SetRowColor{LightBackground}
pe & custom link type \tn 
% Row Count 1 (+ 1)
% Row 1
\SetRowColor{white}
pev1 & full url of link clicked (e.g \seqsplit{http://www.dmpg.co.uk/who)} \tn 
% Row Count 3 (+ 2)
% Row 2
\SetRowColor{LightBackground}
pev2 & custom link name \tn 
% Row Count 4 (+ 1)
% Row 3
\SetRowColor{white}
pev3 & (see media below) \tn 
% Row Count 5 (+ 1)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
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\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{x{1.29402 cm} x{3.68298 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{Media Parameters}}  \tn
% Row 0
\SetRowColor{LightBackground}
c. & 1st media delimiter \tn 
% Row Count 1 (+ 1)
% Row 1
\SetRowColor{white}
a. & 2nd media delimeter \tn 
% Row Count 2 (+ 1)
% Row 2
\SetRowColor{LightBackground}
media. & 3rd media delimiter \tn 
% Row Count 3 (+ 1)
% Row 3
\SetRowColor{white}
\seqsplit{playerName} & Name of media Player \tn 
% Row Count 4 (+ 1)
% Row 4
\SetRowColor{LightBackground}
length & length of media (seconds) \tn 
% Row Count 5 (+ 1)
% Row 5
\SetRowColor{white}
p\_e & type of call (see extra box) \tn 
% Row Count 6 (+ 1)
% Row 6
\SetRowColor{LightBackground}
pev3 & type of media (e.g. video) \tn 
% Row Count 7 (+ 1)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
\end{tabularx}
\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{x{1.09494 cm} x{3.88206 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{eCommerce}}  \tn
% Row 0
\SetRowColor{LightBackground}
\seqsplit{products} & the Products string (see note below) \tn 
% Row Count 2 (+ 2)
% Row 1
\SetRowColor{white}
\seqsplit{purchaseID} & Purchase ID (transaction ID) \tn 
% Row Count 4 (+ 2)
% Row 2
\SetRowColor{LightBackground}
state & the STATE of the purchaser \tn 
% Row Count 5 (+ 1)
% Row 3
\SetRowColor{white}
zip & the ZIP of the purchaser \tn 
% Row Count 6 (+ 1)
% Row 4
\SetRowColor{LightBackground}
cc & Currency Code \tn 
% Row Count 7 (+ 1)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
\SetRowColor{LightBackground}
\mymulticolumn{2}{x{5.377cm}}{products is a comma delimited list of semi-colon delimited strings!  in the format  \newline {[}category{]};{[}sku{]};{[}qty{]};{[}unit price{]};{[}incrementor events{]};{[}merchandising{]},{[}category{]},{[}sku2{]}...etc}  \tn 
\hhline{>{\arrayrulecolor{DarkBackground}}--}
\end{tabularx}
\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{p{0.4977 cm} x{4.4793 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{ClickMap Parameters}}  \tn
% Row 0
\SetRowColor{LightBackground}
pid & Page IDentifier (ClickMap only) \tn 
% Row Count 1 (+ 1)
% Row 1
\SetRowColor{white}
pidt & Page IDentifier Type (ClickMap only) \tn 
% Row Count 2 (+ 1)
% Row 2
\SetRowColor{LightBackground}
oid & Object IDentifier (ClickMap only) \tn 
% Row Count 3 (+ 1)
% Row 3
\SetRowColor{white}
oidt & Object IDentifier Type (ClickMap only) \tn 
% Row Count 5 (+ 2)
% Row 4
\SetRowColor{LightBackground}
ot & Object Tag name (ClickMap only) \tn 
% Row Count 6 (+ 1)
% Row 5
\SetRowColor{white}
oi & source Index (ClickMap only) \tn 
% Row Count 7 (+ 1)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
\end{tabularx}
\par\addvspace{1.3em}

\begin{tabularx}{5.377cm}{p{1.29402 cm} x{3.68298 cm} }
\SetRowColor{DarkBackground}
\mymulticolumn{2}{x{5.377cm}}{\bf\textcolor{white}{possible pe parameter values}}  \tn
% Row 0
\SetRowColor{LightBackground}
m\_s & Media Start \tn 
% Row Count 1 (+ 1)
% Row 1
\SetRowColor{white}
m\_i & Media Instance \tn 
% Row Count 2 (+ 1)
% Row 2
\SetRowColor{LightBackground}
lnk\_o & Other LiNK \tn 
% Row Count 3 (+ 1)
% Row 3
\SetRowColor{white}
lnk\_e & Exit LiNK \tn 
% Row Count 4 (+ 1)
% Row 4
\SetRowColor{LightBackground}
lnk\_d & Download LiNK \tn 
% Row Count 5 (+ 1)
\hhline{>{\arrayrulecolor{DarkBackground}}--}
\end{tabularx}
\par\addvspace{1.3em}


% That's all folks
\end{multicols*}

\end{document}